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LEADER 01498cam a2200385 a 4500

001 ocm20935338;

005 20141212082907.0;

008 900102s1990 nyua b 001 0 eng ;

010 a| 90030018;

020 a| 0899305377 (lib. bdg. : alk. paper);

035 a| (Sirsi) o20935338;

035 a| (OCoLC)20935338;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5822b| .E46 1990;

082 00 a| 659.1/01/92| 20;

245 00 a| Emotion in advertising :b| theoretical and practical explorations /c| edited by Stuart J. Agres, Julie A. Edell, and Tony M. Dubitsky.;

260 a| New York :b| Quorum Books,c| 1990.;

300 a| xviii, 383 pages :b| illustrations ;c| 25 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Papers presented at a conference held in May 1988, sponsored by Lowe Marschalk, Inc.;

504 a| Includes bibliographical references and index.;

650 0 a| Advertisingx| Psychological aspects.=| ^A52963;

650 0 a| Advertisingx| Research.=| ^A90391;

650 0 a| Human information processingx| Research.=| ^A2098;

700 1 a| Agres, Stuart J.=| ^A269818;

700 1 a| Edell, Julie A.=| ^A269819;

700 1 a| Dubitsky, Tony M.=| ^A269820;

710 2 a| Lowe Marschalk, Inc.=| ^A269821;

919 a| BOOK;

596 a| 1;

998 a| 387938;

999 a| HF5822.E46 1990w| LCc| 1i| 30372005844482d| 5/6/2009e| 6/10/2007f| 1/30/2009g| 1l| JGESm| JOYNERn| 9r| Ys| Yt| JGESBKu| 6/20/1991x| BOOKz| JSTACKSo| .STAFF. 0;

Emotion in advertising : theoretical and practical explorations / edited by Stuart J. Agres, Julie A. Edell, and Tony M. Dubitsky.

Format	Book
Publication Info	New York : Quorum Books, 1990.
Description	xviii, 383 pages : illustrations ; 25 cm
Subjects	Advertising--Psychological aspects. Advertising--Research. Human information processing--Research.

Other author/creator	Agres, Stuart J.
Other author/creator	Edell, Julie A.
Other author/creator	Dubitsky, Tony M.
Other author/creator	Lowe Marschalk, Inc.
General note	Papers presented at a conference held in May 1988, sponsored by Lowe Marschalk, Inc.
Bibliography note	Includes bibliographical references and index.
LCCN	90030018
ISBN	0899305377 (lib. bdg. : alk. paper)

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5822.E46 1990	✔ Available	Place Hold

Emotion in advertising : theoretical and practical explorations / edited by Stuart J. Agres, Julie A. Edell, and Tony M. Dubitsky.

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