Tools

LEADER 01134cam a2200337 a 4500

001 ocm19130668;

005 20141212080959.0;

008 890103s1990 njua b 001 0 eng ;

010 a| 88036388;

020 a| 0130150096;

035 a| (Sirsi) o19130668;

035 a| (OCoLC)19130668;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5823b| .M266 1990;

082 00 a| 659.12| 19;

100 1 a| Marra, James L.,d| 1943-=| ^A258407;

245 10 a| Advertising creativity :b| techniques for generating ideas /c| James L. Marra.;

300 a| xi, 241 pages :b| illustrations ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes index.;

504 a| Bibliography: p. 228-234.;

650 0 a| Advertising.=| ^A4605;

650 0 a| Creative ability in business.=| ^A56769;

919 a| BOOK;

596 a| 1;

998 a| 367915;

999 a| HF5823.M266 1990w| LCc| 1i| 30372005555286d| 5/6/2009e| 1/28/2004f| 1/30/2009g| 1l| JGESm| JOYNERn| 6q| 1r| Ys| Yt| JGESBKu| 11/2/1990x| BOOKz| JSTACKSo| .STAFF. 0;

Advertising creativity : techniques for generating ideas / James L. Marra.

Author/creator	Marra, James L., 1943-
Format	Book
Publication Info	Englewood Cliffs, N.J. : Prentice Hall, ©1990.
Description	xi, 241 pages : illustrations ; 23 cm
Subjects	Advertising. Creative ability in business.

General note	Includes index.
Bibliography note	Bibliography: p. 228-234.
LCCN	88036388
ISBN	0130150096

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5823.M266 1990	✔ Available	Place Hold

Advertising creativity : techniques for generating ideas / James L. Marra.

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