Entertainment management : towards best practice / edited by Stuart Moss, Ben Walmsley.

Other author Moss, Stuart, 1972- editor.
Other author Walmsley, Ben editor.
Format Book
PublicationWallingford, Oxfordshire ; Boston : CABI, [2014]
Descriptionxiv, 311 pages ; 25 cm.
Subjects

SeriesCABI tourism texts
CABI tourism texts. ^A1004100
Contents The entertainment industries: a re-introduction -- The entertainment environments -- Marketing entertainment -- Managing public relations -- Mass media and entertainment management -- Event planning and management -- Management in entertainment organizations -- Hr and artist management -- Arts and cultural management -- Responsible entertainment management -- Enterprise, creativity and small business -- Introduction to entertainment law -- Managing strategic and financial performance -- Consultancy -- Visitor attraction management -- Afterword the future.
Bibliography noteIncludes bibliographical references and index.
LCCN 2014000447
ISBN9781780640228 (hardback : alk. paper)
ISBN1780640226 (hardback : alk. paper)
ISBN9781780640235 (pbk. : alk. paper)
ISBN1780640234 (pbk. : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks PN1584 .E58 2014 ✔ Available Place Hold