Tools

LEADER 01180pam a2200325 a 4500

001 ocm20670088;

005 20141212080455.0;

008 891103s1990 nyua b 001 0 eng ;

010 a| 89018331;

020 a| 0465050239 :c| $24.95 ($32.95 Can.);

035 a| (Sirsi) o20670088;

035 a| (OCoLC)20670088;

040 a| DLCc| DLCd| EREd| UtOrBLW;

043 a| n-us---;

049 a| EREE;

050 00 a| HF5415.1b| .T44 1990;

100 1 a| Tedlow, Richard S.=| ^A118159;

245 10 a| New and improved :b| the story of mass marketing in America /c| Richard S. Tedlow.;

300 a| xi, 481 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references (p. [441]-466) and index.;

650 0 a| Marketingz| United Statesx| History.=| ^A50009;

650 0 a| Marketingz| United Statesv| Case studies.=| ^A1005308;

919 a| BOOK;

596 a| 1;

998 a| 366337;

999 a| HF5415.1.T44 1990w| LCc| 1i| 30372005543407d| 4/6/2010e| 4/4/1994f| 3/27/2009g| 1l| JGESm| JOYNERn| 1q| 1r| Ys| Yt| JGESBKu| 10/24/1990x| BOOKz| JSTACKSo| .STAFF. 0;

New and improved : the story of mass marketing in America / Richard S. Tedlow.

Author/creator	Tedlow, Richard S.
Format	Book
Publication Info	New York : Basic Books, ©1990.
Description	xi, 481 pages : illustrations ; 24 cm
Subjects	Marketing--United States. --History. Marketing--United States. --Case studies.

Bibliography note	Includes bibliographical references (p. [441]-466) and index.
LCCN	89018331
ISBN	0465050239 :

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.1.T44 1990	✔ Available	Place Hold

New and improved : the story of mass marketing in America / Richard S. Tedlow.

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