/LC.GIF&client=easterncarolinaedu)
Creativity and advertising : affect, events and process / Andrew McStay.
| Author/creator | McStay, Andrew, 1975- |
| Format | Book |
| Publication | Abingdon, Oxon : Routledge, 2013. |
| Description | vi, 173 pages ; 24 cm |
| Subjects |
| Contents | 1. Introduction -- 2. Strangely revealing -- 3. The poetics of advertising -- 4. A playful combinations -- 5. Sensational dimensions -- 6. I'm with stupid : vivid living, transgression and dirt -- 7. Creativity and the counter-enlightenment -- 8. Embodying culture -- 9. Concrescence and the unfashionably new -- 10. Excessive media -- 11. Conclusions |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2012048477 |
| ISBN | 9780415519540 (hardback) |
| ISBN | 0415519543 (hardback) |
| ISBN | 9780415519557 (pbk.) |
| ISBN | 0415519551 (pbk.) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5821 .M37 2013 | ✔ Available | Place Hold |