Attention and value : keys to understanding museum visitors / Stephen Bitgood.

Author/creator Bitgood, Stephen
Format Book
PublicationWalnut Creek, California : Left Coast Press, Inc., [2013]
Description213 pages : illustrations ; 24 cm
Subjects

Contents Part 1. What We Know about Visitor Attention -- Introduction -- Early Studies -- Theories and Models -- Outcomes of Engaged Attention -- Overview of the Attention-Value Model -- Part 2. Understanding Value and Motivation -- Value as a Combination of Quality and Duration -- How Value Influences Choice of Text -- Predicting Engaged Attention to Exhibit Text -- Part 3. Ways to Promote Engaged Attention -- Visitor Self Guides -- Instructions to Describe/Compare Objects -- Label Placement -- Supplementing Audio with Text -- Large Interpretive Background -- Part 4. Promoting Engaged Attention through Exhibit Design -- Phenomena that Decrease Visitor Attention -- Visitor Navigation and Attention -- Some Guiding Principles for Exhibitions.
Bibliography noteIncludes bibliographical references (pages 197-205) and index.
LCCN 2013001079
ISBN9781611322620 (hardback : alkaline paper)
ISBN1611322626 (hardback : alkaline paper)
ISBN9781611322637 (paperback : alkaline paper)
ISBN1611322634 (paperback : alkaline paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks AM7 .B567 2013 ✔ Available Place Hold