The librarian's nitty-gritty guide to social media / Laura Solomon.

Author/creator Solomon, Laura, 1967- author.
Format Book
PublicationChicago : ALA Editions, an imprint of the American Library Association, 2013.
Descriptionix, 211 pages : illustrations ; 23 cm
Subjects
Online social networks--Library applications.
Social media.

Contents Getting a (better) grip on social media -- Getting started -- Understanding social capital -- Strategies for social media success -- Rethinking status updates -- Fine-tuning Facebook -- Teens and social media: testing assumptions -- Online reputation management -- What can we count? : measuring success -- Social media in the long term -- A few final words.
Abstract Social media doesn't just "happen"; it is easy to learn but can take a long time to master. Learn how to use social media more effectively, discover its pitfalls, and examine how a well developed social media network can be mobilized in times of crisis, financial or otherwise.
Bibliography noteIncludes bibliographical references and index.
LCCN 2012027302
ISBN9780838911600 (paperback)
ISBN0838911609 (paperback)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks Z674.75.S63 S655 2013 ✔ Available Place Hold