Developing business strategies / David A. Aaker.
| Author/creator | Aaker, David A. |
| Format | Book |
| Edition | 2nd ed. |
| Publication Info | New York : J. Wiley & Sons, ©1988. |
| Description | xv, 364 pages : illustrations ; 24 cm. |
| Subjects |
| Series | Wiley series on marketing management Wiley series on marketing management. ^A296715 |
| Bibliography note | Includes bibliographies and index. |
| LCCN | 88187906 |
| ISBN | 0471602965 : |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HD30.28 .A23 1988 | ✔ Available | Place Hold |