The basic principles of marketing warfare / by Robert Durö and Björn Sandström.

Author/creator Durö, Robert
Other author Sandström, Björn.
Format Book
EditionEnglish language ed.
Publication InfoChichester [West Sussex] ; New York : Wiley, ©1987.
Descriptionxi, 164 pages : illustrations ; 24 cm
Subjects

General noteIncludes index.
Bibliography noteBibliography: p. 163-164.
LCCN 87008317
ISBN0471915459 :

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415 .D87 1987 ✔ Available Place Hold