Cheap but good marketing research / Alan R. Andreasen.
| Author/creator | Andreasen, Alan R., 1934- |
| Format | Book |
| Publication Info | Homewood, Ill. : Dow Jones-Irwin, ©1988. |
| Description | xv, 281 pages ; 24 cm |
| Subjects |
| General note | Includes index. |
| Bibliography note | Bibliography: p. 253-260. |
| LCCN | 88002447 |
| ISBN | 0870947729 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.2 .A528X 1988 | ✔ Available | Place Hold |