Next generation business strategies for the base of the pyramid : new approaches for building mutual value / [edited by] Ted London, Stuart L. Hart.

Other author London, Ted, 1963-
Other author Hart, Stuart L.
Format Book
Publication InfoUpper Saddle River, N.J. : FT Press, ©2011.
Descriptionxxxvii, 249 pages : illustrations ; 24 cm
Subjects

Contents Creating a fortune with the base of the pyramid / Ted London and Stuart Hart -- Building better ventures with the base of the pyramid : a roadmap / Ted London -- Innovation for the BoP : the patient capital approach / Robert Kennedy and Jacqueline Novogratz -- Taking the green leap to the base of the pyramid / Stuart Hart -- Needs, needs, everywhere, but not a BoP market to tap / Erik Simanis -- A micro-level approach to understanding BoP markets / Madhu Viswanathan -- Reframing design for the base of the pyramid / Patrick Whitney -- BoP venture formation for scale / Allen Hammond -- A continuing journey / Ted London and Stuart Hall -- Appendix: Attendees from 2009 conference : Creating a shared roadmap.
Bibliography noteIncludes bibliographical references and index.
LCCN 2010031429
ISBN9780137047895 (hardback : alk. paper)
ISBN0137047894 (hardback : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HD60 .N49 2010 ✔ Available Place Hold