The practice of government public relations / edited by Mordecai Lee, Grant Neeley, Kendra Stewart.
| Other author | Lee, Mordecai, 1948- |
| Other author | Neeley, Grant. |
| Other author | Stewart, Kendra B. |
| Format | Software |
| Publication Info | Boca Raton, FL : CRC Press, ©2012. |
| Description | xix, 251 pages : illustrations ; 24 cm + 1 CD-ROM (4 3/4 in.). |
| Subjects |
| Series | American Society for Public Administration. Book series on public administration & public policy Public administration and public policy. ^A105677 |
| Contents | Government public relations : what is it good for? / Mordecai Lee -- Media relations / Jerome Sadow -- Government websites / Napoleon Byars -- Public information campaigns / Jenifer E. Kopfman and Amanda Ruth-McSwain -- Crisis public relations for government communicators / Brooke Fisher Liu and Abbey Blake Levenshus -- Web 2.0 / Leila Sadeghi -- Strategic communication planning / Diana Knott Martinelli -- Ethics in government public relations / Shannon A. Bowen -- Doing right and avoiding wrong with the law and politicians / Kevin R. Kosar -- Internal public relations for personal and program success / Anne Zahradnik -- Using monitoring and evaluation to measure public affairs / Maureen Taylor. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2011027918 |
| ISBN | 9781439834657 (hardcover : alk. paper) |
| ISBN | 1439834652 (hardcover : alk. paper) |
| Standard identifier# | 3476257 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | JK849 .P73 2012 | ✔ Available | Place Hold |