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LEADER 03381cam a2200541 i 4500

001 ocn610884492;

003 OCoLC;

005 20141212074231.0;

008 101129t20112011enka b 001 0 eng ;

010 a| 2010050390;

016 7 a| 0156491282| Uk;

020 a| 9780470688571 (hardback);

020 a| 0470688572 (hardback);

029 1 a| HEBISb| 230371965;

029 1 a| AU@b| 000046363927;

029 1 a| NZ1b| 13752400;

035 a| (Sirsi) 99945614811;

035 a| (OCoLC)610884492;

035 a| 99945614811;

042 a| pcc;

049 a| EREE;

050 00 a| HD60b| .V56 2011;

082 00 a| 658.4/082| 22;

084 a| BUS0080002| bisacsh;

100 1 a| Visser, Wayne.=| ^A1052667;

245 14 a| The age of responsibility :b| CSR 2.0 and the new DNA of business /c| Wayne Visser.;

300 a| xvii, 389 pages :b| illustrations ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references and index.;

520 a| "The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. Provides a 'second generation' approach to CSR that will breathe new life into the movement Can increase the effectiveness of CSR as a strategy to create positive change in society through business Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these"--c| Provided by publisher.;

650 0 a| Social responsibility of businessv| Case studies.=| ^A1057855;

856 42 3| Cover imageu| http://catalogimages.wiley.com/images/db/jimages/9780470688571.jpg;

938 a| Baker and Taylorb| BTCPn| BK0008951982;

938 a| YBP Library Servicesb| YANKn| 100552603;

938 a| Blackwell Book Service UKb| BBUKn| 100552603;

938 a| Coutts Information Servicesb| COUTn| 11040751;

938 a| Blackwell Book Serviceb| BBUSn| 100552603;

949 a| HD60 .V56 2011h| Joyner48i| 30372013144396o| jjlm;

910 a| PromptCat;

994 a| 92b| ERE;

596 a| 1;

998 a| 2621503;

999 a| HD60 .V56 2011w| LCc| 1i| 30372013144396d| 1/10/2012e| 12/19/2011l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 12/8/2011x| BOOKz| JSTACKSo| .STAFF. jjlm;

The age of responsibility : CSR 2.0 and the new DNA of business / Wayne Visser.

Author/creator	Visser, Wayne
Format	Book
Publication Info	Chichester, West Sussex, United Kingdom : John Wiley & Sons, 2011, ©2011.
Description	xvii, 389 pages : illustrations ; 24 cm
Supplemental Content	Cover image
Subjects	Social responsibility of business--Case studies.

Contents	Machine generated contents note: 1. Our ability to respond / Jeffrey Hollender -- 2. The age of greed / Jeffrey Hollender -- 3. The age of philanthropy / Jeffrey Hollender -- 4. The age of marketing / Jeffrey Hollender -- 5. The age of management / Jeffrey Hollender -- 6. The age of responsibility / Jeffrey Hollender -- 7. The principle of creativity / Jeffrey Hollender -- 8. The principle of scalability / Jeffrey Hollender -- 9. The principle of responsiveness / Jeffrey Hollender -- 10. The principle of glocality / Jeffrey Hollender -- 11. The principle of circularity / Jeffrey Hollender -- 12. The matrix of change / Jeffrey Hollender -- 13. Making a difference / Jeffrey Hollender.
Abstract	"The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. Provides a 'second generation' approach to CSR that will breathe new life into the movement Can increase the effectiveness of CSR as a strategy to create positive change in society through business Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these"-- Provided by publisher.
Bibliography note	Includes bibliographical references and index.
LCCN	2010050390
ISBN	9780470688571 (hardback)
ISBN	0470688572 (hardback)

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Joyner	General Stacks	HD60 .V56 2011	✔ Available	Place Hold

The age of responsibility : CSR 2.0 and the new DNA of business / Wayne Visser.

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