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005 20141212071401.0;

008 840405s1984 maua b 001 0 eng ;

010 a| 84007904;

020 a| 0262040751;

035 a| (Sirsi) o10725418;

035 a| (OCoLC)10725418;

040 a| DLCc| DLCd| EREd| UtOrBLW;

043 a| n-us---;

049 a| EREEa| EREE;

050 00 a| JF2112.A4b| D53 1984;

082 0 a| 324.732| 19;

100 1 a| Diamond, Edwin.=| ^A74884;

245 14 a| The spot :b| the rise of political advertising on television /c| Edwin Diamond and Stephen Bates.;

300 a| xiv, 416 pages :b| illustrations ;c| 21 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| Includes index.;

504 a| Bibliography: p. [391]-400.;

650 0 a| Advertising, Politicalz| United States.=| ^A185915;

650 0 a| Television advertisingz| United States.=| ^A25058;

700 1 a| Bates, Stephen,d| 1958-=| ^A186171;

919 a| BOOK;

596 a| 1;

998 a| 255785;

999 a| JF2112.A4 D53 1984w| LCc| 1i| 30372008959436d| 4/29/2009e| 4/27/1995f| 7/30/2008g| 1l| JGESm| JOYNERn| 2r| Ys| Yt| JGESBKu| 2/9/1989x| BOOKz| JSTACKSo| .STAFF. .note. 4 External uses Location when checked out Joynero| .STAFF. 0o| .STAFF. Copy Statement : c. 1;

The spot : the rise of political advertising on television / Edwin Diamond and Stephen Bates.

Author/creator	Diamond, Edwin
Other author	Bates, Stephen, 1958-
Format	Book
Publication Info	Cambridge, Mass. : MIT Press, ©1984.
Description	xiv, 416 pages : illustrations ; 21 cm
Subjects	Advertising, Political--United States. Television advertising--United States.

General note	Includes index.
Bibliography note	Bibliography: p. [391]-400.
LCCN	84007904
ISBN	0262040751

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	JF2112.A4 D53 1984	✔ Available	Place Hold

The spot : the rise of political advertising on television / Edwin Diamond and Stephen Bates.

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