Developing business strategies / David A. Aaker.
| Author/creator |
Aaker, David A. |
| Format | Book and Print |
| Publication Info | New York : Wiley, ©1984. |
| Description | xvi, 391 pages : illustrations ; 24 cm. |
| Subject(s) |
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| Series | Ronald series on marketing management, 0275-875X Ronald series on marketing management. ^A632278 |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 83021906 |
| ISBN | 0471871796 : |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HD30.28 .A23 1984 | ✔ Available | Place Hold |