Total engagement : using games and virtual worlds to change the way people work and businesses compete / Byron Reeves, J. Leighton Read.
| Author/creator | Reeves, Byron, 1949- |
| Other author | Read, J. Leighton. |
| Format | Book |
| Publication Info | Boston, Mass. : Harvard Business Press, ©2009. |
| Description | x, 274 pages ; 25 cm |
| Subjects |
| Contents | Introduction -- The game tsunami : who plays, how much, and why -- "Work sucks" : corporate problems that games might solve -- Ten ingredients of great games -- Virtual people -- Virtual money -- Virtual teams -- Virtual leaders -- Play is not the opposite of work -- Caught between fact and fiction -- Danger -- Tactics for change. |
| Abstract | The strong psychological power of games can have both positive and negative consequences for the workplace. That's why it's important to put them into practice correctly from the beginning--and Reeves and Read explain how by showing which good design principles are a powerful antidote to the addictive and stress-inducing potential of games. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2009035808 |
| ISBN | 9781422146576 (hardcover : alk. paper) |
| ISBN | 142214657X (hardcover : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HM1086 .R44 2009 | ✔ Available | Place Hold |