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LEADER 01653cam a2200421 a 4500

001 ocn286505555;

003 OCoLC;

005 20141212050207.0;

008 090417s2010 paua b 001 0 eng ;

010 a| 2009015376;

020 a| 9781605662602 (hardcover);

020 a| 1605662607 (hardcover);

020 a| 9781605662619 (ebook);

020 a| 1605662615 (ebook);

029 1 a| AU@b| 000044169176;

035 a| (Sirsi) o286505555;

035 a| (OCoLC)286505555;

040 a| DLCc| DLCd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.335b| .M37 2010;

082 00 a| 658.4/52| 22;

245 00 a| Mass customization for personalized communication environments :b| integrating human factors /c| [edited by] Constantinos Mourlas, Panagiotis Germanakos.;

300 a| xix, 298 pages :b| illustrations ;c| 29 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

500 a| "Premier reference source"--P. [1] of cover.;

504 a| Includes bibliographical references and index.;

520 a| "This book focuses on the customization of services and communication environments to advance user satisfaction--Provided by publisher.;

650 0 a| Consumer satisfaction.=| ^A3793;

650 0 a| Communication in marketing.=| ^A75600;

700 1 a| Mourlas, Constantinos.=| ^A1208516;

700 1 a| Germanakos, Panagiotis.=| ^A1208517;

994 a| C0b| ERE;

596 a| 1;

998 a| 2192888;

999 a| HF5415.335 .M37 2010w| LCc| 1i| 30372015321950d| 8/17/2010e| 7/1/2010l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 4/19/2010x| BOOKz| JSTACKSo| .STAFF. jmpl;

Mass customization for personalized communication environments : integrating human factors / [edited by] Constantinos Mourlas, Panagiotis Germanakos.

Other author	Mourlas, Constantinos.
Other author	Germanakos, Panagiotis.
Format	Book
Publication Info	Hershey, PA : Information Science Reference, ©2010.
Description	xix, 298 pages : illustrations ; 29 cm
Subjects	Consumer satisfaction. Communication in marketing.

Abstract	"This book focuses on the customization of services and communication environments to advance user satisfaction--Provided by publisher.
General note	"Premier reference source"--P. [1] of cover.
Bibliography note	Includes bibliographical references and index.
LCCN	2009015376
ISBN	9781605662602 (hardcover)
ISBN	1605662607 (hardcover)
ISBN	9781605662619 (ebook)
ISBN	1605662615 (ebook)

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.335 .M37 2010	✔ Available	Place Hold

Mass customization for personalized communication environments : integrating human factors / [edited by] Constantinos Mourlas, Panagiotis Germanakos.

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