The 800-pound gorilla of sales : how to dominate your market / Bill Guertin.

Author/creator Guertin, Bill
Format Book
Publication InfoHoboken, N.J. : Wiley, ©2010.
Descriptionxxiv, 184 pages ; 23 cm
Subjects
Selling.
Selling--Case studies.
Success in business.

Variant title Eight hundred pound gorilla of sales
Contents Live large, take charge : why 800-pound gorillas think bigger than anyone else -- When you're really big, it's hard to hide anywhere : why 800-pound gorillas must be authentic -- Thank you, American tourister : why 800-pound gorillas get to rattle the cage -- No one's ever done it before : why 800-pound gorillas do what others won't -- Because they look good in blue tights : why 800-pound gorillas are heroes to those they serve -- The really strong silent type : how 800-pound gorillas talk less and do more -- One banana, two banana : how 800-pound gorillas add value -- Roarrrrr! : why 800-pound gorillas are the ones others quote -- Speak the language of yes, but take no for an answer : how 800 pound gorillas get beyond rejection in selling -- Where leopards hang out : why 800-pound gorillas know their competition -- It's more fun to beat your chest and roar : why 800-pound gorillas bring passion to all they do -- Foraging, shelter, and mating : why 800-pound gorillas master the fundamentals -- The action plan : how you will become the next 800-pound gorillas.
General noteIncludes index.
LCCN 2009021648
ISBN9780470496756 (cloth)
ISBN0470496754 (cloth)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5438.25 .G84 2010 ✔ Available Place Hold