The vanishing newspaper : saving journalism in the information age / Philip Meyer.

Author/creator Meyer, Philip
Format Book
Edition2nd ed.
Publication InfoColumbia : University of Missouri Press, ©2009.
Descriptionx, 245 pages : illustrations ; 24 cm
Subjects

Contents Introduction -- The influence model -- How newspapers made money -- How advertisers made decisions -- Credibility and influence -- Accuracy in reporting -- Readability -- Do editors matter? -- The last line of defense -- Capacity measures -- When newspapers met Wall Street -- Saving journalism -- Feet on the street -- Afterword.
Abstract "In this edition, Meyer's analysis of the correlation between newspaper quality and profitability is updated and applied to recent developments in the newspaper industry. Meyer argues that understanding the relationship between quality and profit is central to sustaining journalistic excellence and preserving journalism's unique social functions." -- Provided by the publisher.
Bibliography noteIncludes bibliographical references and index.
LCCN 2009022452
ISBN9780826218582 (cloth : alk. paper)
ISBN082621858X (cloth : alk. paper)
ISBN9780826218773 (pbk. : alk. paper)
ISBN0826218776 (pbk. : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks PN4867.2 .M48 2009 ✔ Available Place Hold