Global meetings and exhibitions / Carol Krugman, Rudy R. Wright.

Author/creator Krugman, Carol, 1948-
Other author Wright, Rudy R.
Format Book
Publication InfoHoboken, N.J. : John Wiley & Sons, ©2007.
Descriptionxxiii, 263 pages : illustrations ; 25 cm.
Supplemental ContentTable of contents only
Supplemental ContentContributor biographical information
Supplemental ContentPublisher description
Subjects

SeriesWiley event management series
Wiley event management series. ^A691457
Contents Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.
Bibliography noteIncludes bibliographical references and index.
LCCN 2006010268
ISBN0471699403 (cloth)
ISBN9780471699408 (cloth)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks AS6 .K795 2007 ✔ Available Place Hold