Squeezed : what you don't know about orange juice / Alissa Hamilton.

Author/creator Hamilton, Alissa
Format Book
Publication InfoNew Haven : Yale University Press, ©2009.
Descriptionxxvii, 247 pages, 8 unnumbered pages of plates : illustrations ; 22 cm.
Subjects
Orange juice industry--Florida. --History.
Orange juice--Florida. --History.

SeriesYale agrarian studies series
Yale agrarian studies. ^A303919
Contents The seeds of Florida's sunshine tree -- The twentieth-century squeeze -- The power of promotion -- Introducing the FDA standard of identity -- Capturing the interest of the orange juice consumer -- Regulating knowledge: the case of pasteurized orange juice -- Regulating misleading orange juice labeling -- Regulating content -- Regulating the essence of orange juice -- Processed orange juice hits Florida -- NFC orange juice pours into the nation -- The orange juice wars -- Fabricating fresh -- Moving beyond the standard of identity -- Pleasing Mrs. Smith -- Where to? -- Orange juice speaks volumes -- The right fight.
Bibliography noteIncludes bibliographical references (p. [215]-232) and index.
LCCN 2008049893
ISBN9780300124712 (hardcover : alk. paper)
ISBN0300124716 (hardcover : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HD9348.5.O723 H35 2009 ✔ Available Place Hold