A Strategic approach to business marketing / edited by Robert E. Spekman, David T. Wilson.

Other author Spekman, Robert E.
Other author Wilson, David T.
Format Book
Publication InfoChicago, Ill. : American Marketing Association, ©1985.
Descriptionvii, 193 pages : illustrations ; 23 cm.
Subjects

SeriesProceedings series / American Marketing Association
Proceedings series (American Marketing Association) ^A156503
Bibliography noteIncludes bibliographies.
LCCN 84018537
ISBN0877571724 (pbk.)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415 .S8686 1985 ✔ Available Place Hold