Managing the president's message : the White House communications operation / Martha Joynt Kumar.

Author/creator Kumar, Martha Joynt
Format Book
Publication InfoBaltimore : Johns Hopkins University Press, 2007.
Descriptionxxxii, 345 pages : illustrations ; 24 cm
Supplemental ContentContributor biographical information
Supplemental ContentPublisher description
Supplemental ContentTable of contents only
Subjects

Contents Creating an effective communications operation -- The communications operation of President Bill Clinton -- The communications operations of President George W. Bush -- White House communications advisers -- The press secretary to the President -- The gaggle and the daily briefing -- Presidential press conferences -- Managing the message.
Local noteLittle-348973--305131055142U
Bibliography noteIncludes bibliographical references (p. [307]-332) and index.
Other formsAlso issued online.
LCCN 2006037724
ISBN9780801886522 (hardcover : alk. paper)
ISBN080188652X (hardcover : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks PN4738 .K86 2007 ✔ Available Place Hold