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LEADER 01123cam a2200325 i 4500

001 ocm03541357;

005 20141212005519.0;

008 771215s1978 caua b 000 0 engm ;

010 a| 77027511;

020 a| 0876201915;

035 a| (Sirsi) o03541357;

035 a| (OCoLC)3541357;

049 a| ERE*;

050 00 a| HF5415b| .C5413;

082 0 a| 658.8;

245 00 a| Classics in marketing /c| edited by C. Glenn Walters, Donald P. Robin.;

300 a| xv, 510 pages :b| illustrations ;c| 23 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references.;

650 0 a| Marketing.=| ^A16179;

700 1 a| Walters, C. Glennq| (Charles Glenn)=| ^A22646;

700 1 a| Robin, Donald P.=| ^A105689;

919 a| BOOK;

596 a| 1;

998 a| 140960;

999 a| HF5415 .C5413w| LCc| 1i| 310372001565637d| 5/6/2009e| 3/17/1990f| 3/27/2009g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 5/17/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Classics in marketing / edited by C. Glenn Walters, Donald P. Robin.

Other author	Walters, C. Glenn (Charles Glenn)
Other author	Robin, Donald P.
Format	Book
Publication Info	Santa Monica, Calif. : Goodyear Pub. Co., ©1978.
Description	xv, 510 pages : illustrations ; 23 cm
Subjects	Marketing.

Bibliography note	Includes bibliographical references.
LCCN	77027511
ISBN	0876201915

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415 .C5413	✔ Available	Place Hold

Classics in marketing / edited by C. Glenn Walters, Donald P. Robin.

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