How to measure anything : finding the value of "intangibles" in business / Douglas W. Hubbard.

Author/creator Hubbard, Douglas W., 1962-
Format Book
Publication InfoHoboken, N.J. : John Wiley & Sons, ©2007.
Descriptionxv, 287 pages : illustrations ; 24 cm
Supplemental ContentTable of contents only
Supplemental ContentContributor biographical information
Supplemental ContentPublisher description
Subjects

Contents The intangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico & Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk : introduction to the Monte Carlo -- Measuring the value of information -- The transition : from what measure to how to measure -- Sampling reality : how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference & attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement method : applied information economics -- Bringing the pieces together.
Bibliography noteIncludes bibliographical references and index.
LCCN 2007004998
ISBN9780470110126 (cloth)
ISBN0470110120 (cloth)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5681.I55 H83 2007 ✔ Available Place Hold