The behavioral economics of brand choice / Gordon R. Foxall [and others].
| Other author | Foxall, G. R. |
| Format | Book |
| Publication Info | Basingstoke : New York : Palgrave Macmillan, 2007. |
| Description | xix, 292 pages ; 22 cm |
| Subjects |
| Bibliography note | Includes bibliographical references and index. |
| ISBN | 9780230006836 |
| ISBN | 0230006833 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415.32 .B44 2007 | ✔ Available | Place Hold |