ECU Libraries Catalog

Ads to icons : how advertising succeeds in a multimedia age / Paul Springer.

Author/creator Springer, Paul
Format Book and Print
Publication InfoLondon ; Philadelphia : Kogan Page, ©2007.
Descriptionxviii, 379 pages : illustrations ; 25 cm
Supplemental Content Table of contents only
Supplemental Content Publisher description
Subject(s)
Bibliography noteIncludes bibliographical references (p. [363]-367) and index.
LCCN 2007001963
ISBN9780749449360
ISBN0749449365

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF5823 .S76 2007 ✔ Available Place Hold