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LEADER 01273cam a22003498i 4500

001 ocm02524942;

005 20141211195255.0;

008 760928s1976 ilu b 000 0 eng ;

010 a| 76046447;

020 a| 0877570825;

035 a| (Sirsi) o02524942;

035 a| (OCoLC)2524942;

049 a| ERE*;

050 00 a| HF5415.2b| .A182;

082 0 a| 658.8/3;

100 1 a| Adler, Lee.=| ^A83342;

245 10 a| Managing the marketing research function /c| by Lee Adler and Charles S. Mayer.;

260 a| Chicago :b| American Marketing Association,c| [1976];

300 a| 172 pages :b| illustrations, charts ;c| 23 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| American Marketing Association monograph series ;v| 5;

504 a| Bibliography: p. 170-172.;

650 0 a| Marketing research.=| ^A17167;

700 1 a| Mayer, Charles S.=| ^A552639;

830 0 a| American Marketing Association monograph series ;v| 5.?| UNAUTHORIZED;

919 a| BOOK;

596 a| 1;

998 a| 108942;

999 a| HF5415.2 .A182w| LCc| 1i| 310372001291961d| 5/6/2009e| 3/24/1995f| 3/27/2009g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 4/25/1986x| BOOKz| JSTACKSo| .STAFF. 0o| .STAFF. Copy Statement : c.1;

Managing the marketing research function / by Lee Adler and Charles S. Mayer.

Author/creator	Adler, Lee
Other author	Mayer, Charles S.
Format	Book
Publication Info	Chicago : American Marketing Association, [1976]
Description	172 pages : illustrations, charts ; 23 cm.
Subjects	Marketing research.

Series	American Marketing Association monograph series ; 5 American Marketing Association monograph series ; 5. UNAUTHORIZED
Bibliography note	Bibliography: p. 170-172.
LCCN	76046447
ISBN	0877570825

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.2 .A182	✔ Available	Place Hold

Managing the marketing research function / by Lee Adler and Charles S. Mayer.

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