Consumer perceptions of qualified health claims in advertising / R. Dennis Murphy.
| Author/creator | Murphy, R. Dennis |
| Other author | United States. Federal Trade Commission. Bureau of Economics. |
| Format | Electronic |
| Publication Info | Washington, DC : Bureau of Economics, Federal Trade Commission, [2005] |
| Description | 44 p. : digital, PDF file |
| Supplemental Content | https://purl.fdlp.gov/GPO/LPS79040 |
| Subjects |
| Series | Working paper ; no. 277 Working paper (United States. Federal Trade Commission. Bureau of Economics) ; no. 277. ^A696058 |
| General note | Title from title screen (viewed on Feb. 26, 2007). |
| General note | "July 2005." |
| General note | GPO Cataloging Record Distribution Program (CRDP). |
| Technical details | Mode of access: Internet from the FTC web site. Address as of 2/26/07: http://www.ftc.gov/be/workpapers/wp277.pdf; current access available via PURL. |
| Issued in other form | Murphy, R. Dennis. Consumer perceptions of qualified health claims in advertising [50] p. |
| GPO item number | 0535-A-10 (online) |
| Govt. docs number | FT 1.37/2:277 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |