The secret to GE's success / William E. Rothschild.

Author/creator Rothschild, William E.
Format Book
Publication InfoNew York : McGraw-Hill, ©2007.
Descriptionxvi, 293 pages : illustrations ; 24 cm
Supplemental ContentTable of contents only
Supplemental ContentPublisher description
Subjects

Contents Living better with electricity : GE's first stage, 1879 to 1939, Edison-Swope/Young -- Selecting the wrong technology -- Becoming the leader -- Seeking advice and sharing the wealth -- Staying # 1 -- Diversification and decentralization : GE's second stage, 1940 to 1970, Wilson/Borch -- Winning the war -- Decentralized growth -- Professional management -- The conversion of Ronald Reagan -- GE can do anything it wants to do -- Portfolio leadership : GE's third stage, 1971-to 2001, Borch/Welch -- Admitting mistakes -- Pruning and divesting -- Nothing is sacred -- GE's cultural revolution -- Back to the future : GE's fourth stage, 2001 to present, Immelt -- Go big! -- More cultural changes -- Success factors.
Bibliography noteIncludes bibliographical references (p. 271-274) and index.
LCCN 2006028762
ISBN0071475931 (hdbk. : alk. paper)
ISBN9780071475938 (hdbk. : alk. paper)

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HD9697.A3 U558 2007 ✔ Available Place Hold