The culture and commerce of publishing in the 21st century / Albert N. Greco, Clara E. Rodríguez, and Robert M. Wharton.

Author/creator Greco, Albert N., 1945-
Other author Rodriguez, Clara E., 1944-
Other author Wharton, Robert M.
Format Book
Publication InfoStanford, Calif. : Stanford Business Books, 2007.
Descriptionviii, 262 pages : illustrations ; 27 cm
Supplemental ContentTable of contents only
Subjects

Variant title Culture and commerce of publishing in the twenty-first century
Contents Changes in the book-publishing industry, 1945-2005 -- Commercial and scholarly book publishing -- Organizational choice in the U.S. book-publishing industry : strategies for domestic success and global competitiveness -- The economics of publishing and the impact of technology on book publishing -- Changing demographics, producers, and consumers in book publishing -- People in book publishing : "I'm glad I'm not an author" -- The major challenges confronting book publishers and authors.
Bibliography noteIncludes bibliographical references (p. [223]-256) and index.
LCCN 2006019876
ISBN0804750319 (alk. paper)
ISBN9780804750318

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks Z471 .G743 2007 ✔ Available Place Hold