Toxic sludge is good for you : the public relations industry unspun / Media Education Foundation ; producer, Margo Robb.
| Other author | Robb, Margo. |
| Other author | Goodman, Amy, 1957- |
| Other author | Media Education Foundation. |
| Format | Video (DVD) |
| Publication Info | Northampton, MA : Media Education Foundation, ©2003, 2002. |
| Description | 1 videodisc (45 min. + 24 min.) : sound, color ; 4 3/4 in. |
| Subjects |
| Portion of title | Public relations industry unspun |
| Contents | Sections: The PR industry; Roots in conflict; Not local, not news; Third party advocacy; Selling wars; Controlling damage & managing crisis; Silencing debate -- Extra features: Public relations vs. journalism; More on video news releases; More on genetically modified food; Co-opting movements; Astroturf; Perception management; Democracy in a PR world. |
| Abstract | Tracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny. |
| Credits | Camera, Kelly Garner; editor, Jeremy Smith |
| Performer | Narrated by Amy Goodman. |
| Technical details | DVD. |
| Language | Soundtrack in English with subtitles in English or Spanish. |
| ISBN | 1893521745 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | Compact DVDs | HD59.6.U6 T69 2003 DVD | ✔ Available | Place Hold |