Opportunities in marketing careers / Margery Steinberg.

Author/creator Steinberg, Margery S.
Format Book
EditionRev. ed.
Publication InfoNew York : McGraw-Hill, ©2006.
Descriptionxiii, 176 pages ; 20 cm
Supplemental ContentPublisher description
Subjects

Contents What is marketing all about? -- Marketing fields -- Education and training -- A career in marketing: honest work -- Real marketing people -- The future of marketing careers -- Market yourself -- Appendix A: Colleges with majors in marketing, distribution, education, retailing, and merchandising -- Appendix B: Professional organizations.
Bibliography noteIncludes bibliographical references (p. 175-176).
LCCN 2006041943
ISBN0071448985

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.35 .S73 2006 ✔ Available Place Hold