ECU Libraries Catalog

Women and mass consumer society in postwar France / Rebecca J. Pulju.

Author/creator Pulju, Rebecca, 1974-
Format Electronic and Book
Publication InfoCambridge [England] ; New York : Cambridge University Press,
Descriptionxiv, 260 p. ; 24 cm.
Supplemental Content Full text available from Ebook Central - Academic Complete
Subject(s)
Abstract "Women and Mass Consumer Society in Postwar France examines the emergence of a citizen consumer role for women during postwar modernization and reconstruction in France, integrating the history of economic modernization with that of women and the family. This role both celebrated the power of the woman consumer and created a gendered form of citizenship that did not disrupt the sexual hierarchy of home, polity, and marketplace. Redefining needs and renegotiating concepts of taste, value, and thrift, women and their families drove mass consumer society through their demands and purchases at the same time that their very need to consume came to define them"-- Provided by publisher.
Bibliography noteIncludes bibliographical references (p. 229-254) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2010033341
ISBN9781107001350

Available Items

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