ECU Libraries Catalog

Lousy Labels : The Natural & Organic Deception / Canadian Broadcasting Corporation.

Other author/creatorCanadian Broadcasting Corporation.
Other author/creatorFilms for the Humanities & Sciences (Firm)
Other author/creatorFilms Media Group.
Format Video (Streaming) and Electronic
Publication InfoNew York, N.Y. : Films Media Group, [2014], ©2011.
Description1 streaming video file (22 min.) : sound, color
Supplemental Content Part of the Films on Demand collection
Variant title Natural & Organic Deception
Contents Introduction: Lousy Labels: The Natural & Organic Deception (1:46) -- Canadian Cosmetic, Toiletry & Fragrance Association (0:35) -- #10: Fa Natural Foam Bath (1:19) -- #9: Aveeno Baby Shampoo (1:53) -- Need for Universal Definitions (0:55) -- #8: CoverGirl: Natureluxe Make-up (1:48) -- Why Make False Claims? (0:36) -- #7: Huggies Organic Diapers (1:53) -- #6: TRESemme Naturals (0:54) -- #5: Organic Surge Body Lotion (0:43) -- #4: Aubrey Organics (0:44) -- #3: Avalon Organics (1:30) -- #2: Seventh Generation Chlorine Free Diapers (2:15) -- #1: Huggies Natural Care Wipes (2:05) -- Voluntary Standards (1:09) -- Credits: Lousy Labels: The Natural & Organic Deception (0:31)
Abstract This program takes a closer look at green personal care products. It turns out labels like "natural" and "organic" are unregulated; they're just marketing terms. Some of these products are no different than the regular, often cheaper brands. An excellent program for exploring ethics in marketing, this film separates the truly green products from products that look green, but really aren't.
General noteEncoded with permission for digital streaming by Films Media Group on August 24, 2014.
General noteFilms on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Access restrictionAccess requires authentication through Films on Demand.
Interest grade level 9 & up.
Technical detailsMode of access: Internet.
Technical detailsSystem requirements: FOD playback platform.
Source of descriptionTitle from distributor's description.
Issued in other formOriginally produced: Canadian Broadcasting Corporation, 2011.
Genre/formEducational films.
Genre/formInternet videos.
Publisher number58490 Films Media Group

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