ECU Libraries Catalog

Business policy: teaching and research / edited by Bernard Taylor and Keith MacMillan.

Author/creator Taylor, Bernard, 1931-
Other author/creatorMacMillan, Keith.
Format Book and Print
Publication InfoNew York : Wiley, [1973]
Descriptionx, 429 pages : illustrations ; 23 cm
Subject(s)
Contents Business policy as a field of study: Drucker, P. F. Entrepreneurship in business enterprise. Gilmore, F. F. The changing nature of policy formation. Salter, M. S. Stages of corporate development.--Teaching business policy: Hochmuth, M. S. Thinking and teaching business policy--eight years later. Stevenson, H. H. Teaching business policy by the case method. Rutenberg, D. P. Analytical approaches toward teaching business strategy. Grayson, C. J. The business game as a policy experience. McKenney, J. L. An evaluation of a decision simulation as a learning environment. Scott, B. R. [and] Thain, D. H. Internationalisation of the business policy curriculum. Morris, J. F. Dealing with problems of corporate strategy in mid-career courses. Revans, R. The inter-university programme for advanced management. Adams, J. W. L. The Henley approach to the study of corporate policy.--Research in business policy: Guth, W. D. Doctoral programmes, case writing and research in business policy. Grant, J. H. A research proposal: organisational implications of systems-oriented strategies for selected capital equipment manufacturers. Berg, N. Corporate role in diversified companies: a working paper.--Bibliography (p. 394-429)
General note"A Halsted Press book."
LCCN 72011487
ISBN0470846550

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF1106 .T35 ✔ Available Place Hold