Political consultants and campaigns : one day to sell / Jason Johnson.
Author/creator |
Johnson, Jason (Jason Adam), 1976- |
Format | Book and Print |
Publication Info | Boulder, Colo. : Westview Press, ©2012. |
Description | vii, 309 pages ; 24 cm. |
Subject(s) |
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Series | Transforming American politics Transforming American politics. ^A327075 |
Contents | The candidate -- The message -- The issues -- The negative ad -- The internet campaign. |
Bibliography note | Includes bibliographical references (p. 273-294) and index. |
LCCN | 2011004728 |
ISBN | 9780813344881 (pbk. : alk. paper) |
ISBN | 0813344883 (pbk. : alk. paper) |
ISBN | 9780813345567 (e-book) |
ISBN | 0813345561 (e-book) |
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