ECU Libraries Catalog

Methods in behavioral research / Paul C. Cozby.

Author/creator Cozby, Paul C.
Format Book and Print
Edition10th ed.
Publication InfoBoston : McGraw-Hill Higher Education, ©2009.
Descriptionxvii 403 pages : illustrations ; 24 cm
Subject(s)
Psychology--Research --Methodology.
Social sciences--Research --Methodology.
Behavioral Research--methods.
Psychology, Experimental--methods.
Research Design.
Contents Scientific understanding of behavior -- Where to start -- Ethical research -- Studying behavior -- Measurement concepts -- Observational methods -- Asking people about themselves : survey research -- Experimental design -- Conducting experiments -- Complex experimental designs -- Single case, quasi-experimental, and developmental research -- Understanding research results : description and correlation -- Understanding research results : statistical inference -- Generalizing results.
Bibliography noteIncludes bibliographical references (p. 381-392) and index.
LCCN 2008037022
ISBN9780073370224 :
ISBN0073370223

Available Items

Library Location Call Number Status Item Actions
Laupus Books - Stacks WM 20 C882M 2009 ✔ Available Place Hold
East Carolina University
East Fifth Street | Greenville, NC 27858-4353 USA | 252.328.6131 | Contact Webmaster