ECU Libraries Catalog

Advertising in the broadcast media / Elizabeth J. Heighton, Don R. Cunningham.

Author/creator Heighton, Elizabeth J.
Other author/creatorCunningham, Don R.
Format Book and Print
Publication InfoBelmont, Calif. : Wadsworth Pub. Co., ©1976.
Description349 pages : illustrations ; 19 x 26 cm
Subject(s)
General noteIncludes index.
Bibliography noteBibliography: p. 341-343.
LCCN 75022773
ISBN0534004385

Available Items

Library Location Call Number Status Item Actions
Joyner General Stacks HF6146.R3 H37 ✔ Available Place Hold