One billion customers : lessons from the front lines of doing business in China / James McGregor.
| Author/creator |
McGregor, James, 1953- |
| Format | Book and Print |
| Publication Info | New York : Free Press, ©2006. |
| Description | xix, 312 pages : maps ; 24 cm. |
| Supplemental Content | Publisher description |
| Supplemental Content | Table of contents only |
| Supplemental Content | Sample text |
| Subject(s) |
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| Series | Wall Street journal book Wall Street journal book. ^A523149 |
| Contents | Introduction : A startup and a turnaround -- The grand bargain -- Same bed, different dreams -- Eating the Emperor's grain -- Dancing with the dinosaurs -- Caught in the crossfire -- The truth is not absolute -- The best-laid plans -- Managing the future. |
| General note | Maps on lining papers. |
| Bibliography note | Includes bibliographical references and index. |
| LCCN | 2005044398 |
| ISBN | 0743258398 (hc : alk. paper) |
| ISBN | 9780743258395 (hc : alk. paper) |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HC427.95 .M43 2006 | ✔ Available | Place Hold |