Secret formula : how brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world / Frederick Allen.
| Author/creator |
Allen, Frederick, 1948- |
| Format | Book and Print |
| Edition | 1st ed. |
| Publication Info | New York, NY : HarperBusinesss, ©1994. |
| Description | xii, 500 pages, 32 unnumbered pages of plates : illustrations ; 25 cm |
| Subject(s) |
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| Bibliography note | Includes bibliographical references (p. [473]-476) and index. |
| LCCN | 94010397 |
| ISBN | 0887306721 : |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HD9349.S634 C533 1994 | ✔ Available | Place Hold |